Why isn't the Toyota Hilux sold in the United States? Toyota actually sold the Toyota Hilux in the USA until 1976. Later, it adopted the name 'Toyota Truck' and continued its sales in the ‘Toyota Truck’ moniker until the Toyota Tacoma was brought to the US market in 1995. This was made possible by taking advantage of a legal loophole in the Chicken Tax, which made trucks without cargo areas tax-free. The Chicken Tax is the 25% percent tax levied on light trucks imported into the United States. I