Google's Keyword Planner now offers city, region, and device-level forecast breakdowns, giving you deeper insights for ...

TikTok's reported plan to launch a separate app in the U.S. could disrupt ad targeting and user data continuity.

Google's AI is filling gaps in People Also Ask results, raising both visibility concerns and content creation opportunities ...

The EU is concerned that Google’s AI Overviews misuse publisher content without consent, harming competition and threatening ...

Google Ads’ new AI Max match type gives advertisers visibility into automated search performance, enabling clearer ...

Google Ads will require phone number verification for message assets starting August 1st, or those assets will be disapproved ...

Google research shows ads of the future won’t be placed. They’ll be written live by LLMs, shaped token by token through ...

Google today released the June 2025 core update. Google said this core update “The rollout may take up to 3 weeks to complete ...

Traditional metrics can’t capture how campaigns interact. Test for multiplicative and synergistic effects and rethink paid ...

Google Ads lets you A/B test broad match keywords within a single Smart Bidding campaign, eliminating the need for duplicated ...

Google Ads will ban advertising for pill presses and related equipment starting September 1st, as part of an update to its ...

Even in AI-driven search, clean URLs support better SEO. Explore how structure, keywords, and canonicalization influence ...