JioStar’s MegaBlast ensures exposure every 6 seconds across its 84 GEC and movie channels, along with JioHotstar. It utilises ...

Existing global ambassador, Leah Williamson, will be joined by Alexia Putellas, Lauren James, Caroline Graham Hansen, Farah ...

The trademark infringement is over the IPL naming its AI robot dog 'Champak'. The court asked BCCI to file written statement ...

Chaudhary has worked with brands such as Timezone Entertainment, Carnival Cinemas, Fitternity, Mad Over Donuts. In her new ...

The ice cream brand partnered with Ideacafe for an out of home campaign in Delhi, Gurgaon and Noida that resonates with ...

The integrated marketing agency’s Bangalore team will be managing FloraSoul’s digital ecosystem, aiming to serve a digital ...

The entry of big network channels into the DD Freedish universe has disrupted the long-standing dominance of independent ...

Premium repositioning, multi-channel distribution, next-gen media planning, category creation, and data-driven ...

Aniruddha Sinha, SVP, Marketing, CSR and Business Head - P2P Division, Walplast, writes that as marketing evolves with AI, ...

ShelfRadar leverages AI to optimise campaign targeting and budget allocation. It enables marketers to identify the ...

The brand has onboarded Mandanna as its global ambassador from India. The collaboration launches with “Your Crocs. Your Story. Your World.” campaign to amplify awareness for Classics collection, Jibbi ...

At Visa, she worked as Head of Marketing for India and South Asia. Before Visa, Kumar worked with organisations such as Google, Coca-Cola Company, Royal Bank of Scotland, Nokia, Quadra Advisory, P&G ...