USC Trojans women’s basketball star, JuJu Watkins signed an NIL deal with Nike in 2022 when she was just a senior in high school. In October, Watkins and Nike a ...

The film features Sha’Carri Richardson, Caitlin Clark, A’ja Wilson, and Jordan Chiles, showcasing their resilience as they push back against criticism, redefining what it means to win in sports.

I want to ask you about the Nike “So Win” ad with top female athletes like Caitlin Clark and Jordan Chiles. In some ways, it was like a throwback to some of the ads we’d seen from Nike before. So it ...

Las Vegas Aces star A’ja Wilson made waves on Tuesday with a powerful Instagram post that quickly captured fans' attention. Wilson shared a striking photoshoot featuring Nike gear, showing off her ...

A hallmark of effective inclusive marketing is changing the narrative of incomplete stories, limited perceptions, and harmful stereotypes that run rampant in society.

At this year’s Super Bowl, many ads felt like worn-out clichés — but a few won by speaking to people’s values and the ...

The last time Nike showed an ad during the Super Bowl was in 1998, featuring all-male athletes. It wouldn't be until 27 years ...

Nike is back in the game, advertising during the Super Bowl for the first time since 1998 and it is very telling that they ...

The 2025 campaign was released amid an ongoing debate in the United States about inclusion of transgender athletes in female ...

Nike aired its first Super Bowl ad in nearly three decades Sunday night and brought the mix of sports and culture its new CEO ...

Except for what happened on the football field, the Super Bowl was so uplifting, reminding us as it did that Presidents Trump ...

The film features Sabrina Ionescu, Jordan Chiles, Caitlin Clark, Sha’Carri Richardson, A’ja Wilson, Sophia Wilson (formerly ...