Nexxen analysis: cheap, cash-generative AdTech, but flat FY25 revenue and weaker profitability keep it a Hold. See here for more on NEXN stock.
A new IAB Tech Lab group is working on ground rules for the very unruly $200 billion programmatic ad market. Godspeed!
If you thought programmatic didn’t have room for yet another advertising ID graph, then you’d be wrong. On Monday, PayPal ...
An estimated 40% of South Africa’s digital programmatic advertising spend is either wasted, compromised or actively funding ...
We cover the latest event held by AdTech Connect, an industry initiative created with the goal of informing and creating ...
If campaigns want to waste less in 2026, the edge will come from consolidating digital buying, treating reach and frequency.
The upfronts, the biggest national market for TV advertising, are still a central place for trading in billions of dollars ...
Firefly, the global leader in moving out-of-home (OOH) advertising, today (23rd April, 2026) announced an integration with ...
(NASDAQ: DSP), a leader in CTV and AI-powered programmatic advertising, today announced it has entered into a definitive ...
Magnite (NASDAQ: MGNI), the largest independent sell-side advertising company, today announced a collaboration with AMC Global Media to extend the company’s unified linear and streaming offering to ...
Roku wants to give advertisers new ways of determining whether their commercials are really helping to spur purchases and ...
The Trade Desk (NASDAQ:TTD) stock is up 7% in Monday trading, climbing from $22.47 to $24.10 as buyers step back in despite a ...