The new partnership gives courses using Proshop Tee Times a direct path to deploy the GOLF.AI™ CONCIERGE Agent, helping ...

Around this time every year, a handful of current and former SEC coaches from various sports get together for the annual ...

Officials there activated a software package on their simulator called AI Trainer. Combined with the launch monitor, ...

In this edition of Play Smart, GOLF.com editor Zephyr Melton explains how using a launch monitor to map his distances dialed in his wedges.

The post Cobra’s R&D was asked to think outside the box. Now they’re 3D printing golf clubs. appeared first on Golf.

One of the more interesting indie ventures to come out this month was online multiplayer golf game Super Battle Golf, which launched on Steam last week. One week in, developer Brimstone and publisher ...

A former Crate & Barrel storefront in Back Bay is swinging into a new era. Opening Friday on Boylston Street, Swingers is an emporium of adult entertainment in (almost) the purest sense. Across the 21 ...

HypGames has entered into an exclusive partnership with TGL that includes four of TGL’s custom-designed holes as part of its latest PGA Tour Pro Golf game on Apple Arcade. TGL is licensing its IP so ...

The two biggest names in golf squared off along with teams of three other golfers on Wednesday at Trump National in West Palm Beach, Fla. The Games consisted of five competitions - driving, short game ...

The first edition of the Optum Golf Channel Games came down to one shot ... and one inch. Tied through five challenges, captains Scottie Scheffler and Rory McIlroy went into a playoff, a single swing ...

A fresh take on exhibition golf will take place under the lights on Wednesday when Scottie Scheffler, Rory McIlroy and their respective squads face off against one another at Trump National Golf Club.