UK advertising investment rose by 6.4% year-on-year in 2025, reaching a total of £46.7bn, according to the latest data from ...

Research firm Nielsen has partnered with technology and services business Triton Digital to increase its access to insights ...

UK - Confidence among businesses decreased in April, according to the Business Barometer survey by Lloyds Bank.

Research firm Nielsen has partnered with technology and services business Triton Digital to increase its access to insights ...

Ipsos has added AI moderation to its advertising research platform CreativeLabs. The tool, which is available globally, will ...

The AI moderation tool is based on prompt engineering, data science and validated data sets, Ipsos added. Shaun Dix, global ...

Public optimism has declined in recent years, but there is now more polarisation in the optimism levels of different ...

Market research and data analytics firm Screen Engine/ASI is bringing two of its agencies, Coherency and Tapestry, together ...

Independent social research agency IFF Research has appointed four new research directors amid a series of staff promotions ...

CANADA – Market research, analytics and polling company Leger has launched AI-moderated interviews as part of its approach to ...

The Research Live Awards 2026 have been launched by the Market Research Society (MRS). Research Live Awards categories ...

Personalised advertising is twice as likely to be trusted by shoppers compared with generic advertising, according to ...