From 25–28 September at Paris Nord Villepinte, SILMO Paris will bring together global industry players at a key moment of ...

Latest research highlights shifting spending habits and emerging trends across optical products and services.

CARRERA HITS THE ROAD TO CELEBRATE AN ICON A coast-to-coast North American art tour, a legendary Corvette and the frames that ...

She believes she’s saving customers money—but repeated assumptions about budgets are affecting revenue and patient outcomes.

Behavioral economist Dan Ariely calls these “commitment devices” — structures that lock in good behavior before your future ...

This California eye doc built her practice into a center for rehabilitation by focusing on the brain-eye connection, helping ...

Leadership isn’t about the letters after your name. It’s about how you grow, who you lift up, and the vision you build for ...

Here's how to move beyond relying on one “all-star” and start developing leadership across your entire team—by shifting how ...

To stay competitive, practices must move beyond generic messaging and embrace bold differentiation—through design, experience ...

The real advantage isn’t resisting disruption but understanding it—by getting curious about AI, rethinking patient experience ...

With Pride Month, Men’s Health awareness, and National Sunglasses Day on the calendar, June is full of opportunities to ...

The rebate has been overwhelmingly well received, with 4,000 practices generating over $100M in added revenue since launch.