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Why Possible frustrated marketers and vendors—and what it shows about today’s ad events
As Possible grew its audience 50% this year, it offers a revealing case study in how the ad industry now navigates scale, access and the value of showing up to industry events.
10 creative campaigns to know about today
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Reimagined Brawny man launches a third ply, and it’s no joke
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Warheads blows up its mascot, Wally, to debut an explosive new candy
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Why creative judging needs to evolve as fast as AI-generated work
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Five ways to keep your creative team sharp
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Why Busch Light is winning the bargain beer game
A slowing economy does not always mean that economy beer brands thrive—good marketing is still needed.
How Kia targeted competitors’ EV drivers through image recognition-powered charging stations
AI is helping to improve the technology's ability to discern the world and quickly respond.