VIOOH, the leading premium global digital out-of-home (DOOH) supply-side platform, announced a strategic partnership with We ...

The 2026 NFL Draft just wrapped, and a new crop of potential stars are ready to take the field (unless you were drafted by ...

Through this data integration, Nielsen and Triton Digital are providing enhanced visibility, accessibility and utility of ...

If campaigns want to waste less in 2026, the edge will come from consolidating digital buying, treating reach and frequency.

Stingray Advertising has hired Colin Francis away from Google to serve as the company's newest Programmatic Sales Specialist.

Paramount in Canada and Media Pulse, a Blue Ant Media company, expanded their partnership by naming Media Pulse the exclusive direct sales and programmatic partner for Paramount’s ad inventory in … ...

"We congratulate HUMAN for receiving MRC accreditation for Viewability measurement,” said George Ivie, CEO at MRC. “ This accreditation reflects a rigorous evaluation process, demonstrating HUMAN’s ...

Magnite (NASDAQ:MGNI), the largest independent sell-side advertising company, today announced a major expansion of AI capabilities to enhance human decision-making for both media owners and buyers. As ...

Townsquare Media's Ignite division has partnered with Columbus, Ohio-based North American Broadcasting Company.

If you thought programmatic didn’t have room for yet another advertising ID graph, then you’d be wrong. On Monday, PayPal ...

We cover the latest event held by AdTech Connect, an industry initiative created with the goal of informing and creating ...

The upfronts, the biggest national market for TV advertising, are still a central place for trading in billions of dollars ...