CeraVe, Heinz and McVitie’s have taken the top honours at Kantar’s 2026 Advertising Effectiveness Awards, celebrating the ...

The end of an earnings season can be a great time to discover new stocks and assess how companies are handling the current ...

After more than two decades working with small businesses, one pattern is hard to miss: inconsistent marketing leads to ...

Vimto's Ramadan campaign has been named among the Kantar Top 10 most effective campaigns globally based on results-driven ...

'A serious misstep': How on earth did this AI billboard ad get approved?

In 2026, marketing is undergoing a structural shift toward permission-based data collection, unified data architectures, and the application of proven scientific principles over opinion. Industry ...

In today’s hyper-connected world, the quest for a partner often begins with a swipe or a click. But a century ago, our ...

Colorado Senate Bill 26-134 is scheduled for a second reading in the Senate at 10 a.m. today, April 27. A variation on the ...

Created in 1971, the Federal Express Corporation, an overnight air freight delivery system was an innovative company known for its memorable advertising campaigns. The core of the Federal Express ...

Here’s a look at the finalists from the Best Use of an Event to Build a News Brand in this year’s INMA Global Media Awards ...

Those ads you see in the wild have a name and a big business behind them. I spoke to an expert in the field, Tatiana Wilkins, ...

The Middle East pilot of the Omnicom Advertising and Google AI-powered creative intelligence system is already live with ...