USC Trojans women’s basketball star, JuJu Watkins signed an NIL deal with Nike in 2022 when she was just a senior in high school. In October, Watkins and Nike a ...

No. 6 USC is hosting No. 1 UCLA on Thursday for the Big Ten's first Battle of Los Angeles. These were the two teams predicted ...

The Trojans face the Bruins with the Big Ten title on the line. Women's basketball analyst Cece Clay has our complete ...

USC’s JuJu Watkins may be the most entertaining show in the college game. On Thursday, her No. 6 Trojans face a serious test: ...

It's cheating a little bit, but there were a trio of ads specifically focused on women playing sports. The best of the bunch ...

A hallmark of effective inclusive marketing is changing the narrative of incomplete stories, limited perceptions, and harmful stereotypes that run rampant in society.

Rapper Kendrick Lamar unleashed his DNA and broke the internet once again with his halftime performance at Super Bowl LIX in ...

Ohio State, led by Taylor Thierry’s 14 points and Cotie McMahon’s 13, struggled to keep up, particularly after Thierry fouled ...

There’s a ways to go before USC star JuJu Watkins reaches Caitlin Clark’s far-reaching fame, but you can see it building.

The No. 1 UCLA Bruins' (21-0, 9-0) crosstown rivals, No. 7 USC Trojans (19-2, 9-1), fell to the unranked Iowa Hawkeyes (15-7, ...

While Caitlin Clark and her past were honored Sunday at Carver-Hawkeye Arena, this unforgettable day was also about the ...

The Storm are acquiring the second pick in April's WNBA draft in the Jewell Loyd trade. Here are five players they might pick.