YouTube launched its version of audio ads, part of the platform’s strategy to engage music and podcast listeners, in November 2020. YouTube audio ads give ...

YouTube is launching a new type of audio-based ad unit to reach people who use the platform as their music and podcast player. Audio ads may sound like an odd fit for a website that specializes in ...

YouTube claims to be the world’s biggest jukebox — and now it wants to wring more ad dollars from the platform’s music fans. The video giant is launching 15-second audio ads, the first format designed ...