That's why customer lifetime value (CLV) has become a strategic priority for high-performing businesses. And with AI-driven ...

Rocket CRM has released a set of enhancements to its marketing automation system within its customer relationship management ...

CRM systems and software allow you to store customer data, pipeline and lead information, and other crucial details about your buyers in one place. Centralizing this data is one of the core benefits ...

Customer Relationship Management (CRM) software is a vital piece of tech that over 91% of businesses with 11 or more employees are already benefiting from. But, with such a wide range of sectors and ...

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Rocket CRM has introduced new advancements to its platform designed to transform the way organizations approach Marketing ...

A growing wave of attacks on SaaS CRM platforms is overwhelming outdated cybersecurity defenses. AppOmni’s Zero Trust Bridge aims to turn these vulnerable systems into proactive sources of real-time ...

It's a complete myth that CRM automatically makes sales teams more productive. In fact, there are many cases where CRM has made it much more difficult for sales teams to actual sell. Red Flag #1.