Minnesota Timberwolves all-star forward Anthony Edwards makes a return for Sprite, starring in a holiday campaign promoting its limited-time seasonal offering. “Sippin Season” follows last month’s ...

Sprite has launched “It’s That Fresh,” a platform that unites the brand’s expression globally through a refreshed visual identity, global partnerships and more, per details shared with Marketing Dive.

If you’ve ever cracked open an ice-cold Sprite on a hot summer day, or taken a sip of the soda fresh from a McDonald’s machine, you’ve probably experienced that eye-widening first moment that the ...