Once you throw two specific ingredients together, it doesn’t take long until you have the finished product--slime.

On its earnings call at the end of April, Newell Brands, which owns the 70-year-old Elmer's Glue business, reported historically positive numbers for the first quarter of 2024. It was Elmer’s first ...

People inspired by social media to make homemade slime for fun -- and in some cases, profit -- are helping the bottom line of Newell Brands (NWL), the parent of Elmer’s Glue. That’s because the ...

PHILADELPHIA (CBS) — Slime-making has become such a craze that Elmer's is hoping kids of all ages around the U.S. will help them create new slime recipes in their inaugural competition of the Ooey ...

This is an archived article and the information in the article may be outdated. Please look at the time stamp on the story to see when it was last updated. ST. LOUIS (KTVI) – Making homemade slime has ...

Has a kids crafting craze brought glue makers to their knees? Parents across the country are reporting a shortage of glue in stores and many are naming the simple, do-it-yourself "slime" as the ...

In late February 2017, news stories about homemade "slime" (a mixture of white glue, water, sodium borate, and food coloring causing a purported shortage of Elmer's Glue were popular on social media: ...