Shiny object syndrome is the phenomenon of being distracted by new and exciting opportunities. For entrepreneurs, this can mean new business ideas, or products or services that aren’t part of their ...
In a fast-paced world, our generation’s obsession with the new is pervasive. From the latest smartphone to fleeting fashion trends, we have grown up in a society caught in an incessant cycle of ...
Editor’s note: Mary Jeanne Vincent is out this week but left us with a column that still rings as true as when it was first published in 2021. Hunting for a job is hard work. It is easy to get ...
One of the things that I love about working for myself is that I don’t need to ask anyone’s permission before making a decision. If I want to make a change, I go for it, on whatever timeline makes ...
Don't fall victim to Shiny Object Syndrome -- a malady that afflicts many otherwise talented marketers who tend to see new digital channels, trends and buzzwords as silver bullets that will blow away ...
Since the dawn of marketing, teams have been regularly sidetracked from solid strategic work to investigate if they "should be using [insert new shiny thing]." In the late 2000s, social media was ...
We’ve all been there. We wake up, prepared to start our day with intention and focus. We know our goals and are ready to take action. A quick glance in our news feed suddenly reveals the latest ...