The Packaging People Highlights When Your Brand Packaging is Ready for a Refresh

Packaging trends across food, beverage and e-commerce sectors continue to evolve as brands compete for shelf visibility ...
CNET

Four questions to ask before throwing away a product box

It's not easy to depart with a crisp, new product box. Find out when the cardboard can be useful and when it should be tossed. Sharon Profis Former Vice President of Content, CNET Studios As vice ...
CNBC

Amazon is trying to get rid of its signature brown boxes. The retail shipping giant has a long way to go

According to Amazon, roughly 11% of orders worldwide were sent in its original manufacturer packaging, including shipments from brands like Clorox, Starbucks and McDonald's. Getting rid of ...
Inc

Why Your Product’s Packaging Is as Important as the Product Itself

Every year, 95 percent of new products fail. The reason is simple: Most customers don’t have the time or energy to weigh the advantages and disadvantages of the products in their shopping carts, so ...