When a company is looking to incorporate gaming elements to their loyalty programs, tutorials or other segments one area that can’t be stressed enough is making the onboaring process as appealing as ...

What happens if you make software too difficult to use? Probably the same thing that happens if you never made it at all — no one uses it. It’s easy to get users to adapt to familiar concepts like ...

Editor’s note: Tim Chang is a managing director at Mayfield Fund. Follow Tim on Twitter @timechange. He’s hosting a workshop on gamification at the Mayfield Fund offices on June 6 and has reserved 10 ...

In the last article – Using The Employee Engagement Funnel and Gamification For Business Transformation – we explained the idea of the employee engagement funnel as a representation of employee ...

Any old-fashioned workforce training method that may occur to you is no longer used among large-scale corporations. Why? Simply because they aren’t compelling enough. Gamification in virtual training ...