Sarah Fritz, a 22-year-old Australian content creator, sits down with PEOPLE to break down how she ushers in the spooky ...

Viral makeup influencer Katie Farhood opens up to PEOPLE about her many Halloween makeup looks and her best tip for dressing ...

Every morning we do our very own makeup transformation. If you saw us sans makeup first thing, you might be a little alarmed, but once we've haphazardly slapped on some foundation and coated our ...

Street makeup artist @ritamillarh wowed Mzansi with her R200 flawless looks and unstoppable hustle, even working in the rain ...

The reveal shows one side bare and a dramatic transformation on the other. — -- In an emotionally honest video, beauty vlogger Nikkie de Jager dramatically transformed half of her face, showing ...

Ariana Grande is no stranger to reinventing her look, but her latest transformation has fans commenting on the incredible transformation with the help of makeup prosthetics. The pop star turned into a ...

A beauty blogger has posted a heartwarming video to YouTube of how to do make up for a chemotherapy patient. But in a twist the special client is actually her mother, who is currently undergoing chemo ...

Aging as a woman is not for the faint of heart. A woman and podcaster named Sarah Selvidge learned that the hard way after she was told in real life and online that her makeup and hair had her looking ...