The company is targeting growth in users, engagement and digital revenue, but some analysts worry about the upfront investment and wonder if ITV "may be understating its potential cannibalization" of linear TV viewing. By Georg Szalai Global Business ...

The broadcaster said it is bracing for total advertising revenues to slump by around 9% over the final three months of the year.

British broadcaster ITV warned advertising revenue would be 9% lower in the last quarter of 2025, reflecting pullback by advertisers after the government put Britain on notice of tax rises in the budget later this month.

U.K. TV giant ITV, led by CEO Carolyn McCall, is planning 35 million ($46 million) in "temporary" cost savings amid "softer" advertising demand in the fourth quarter. The news came Thursday as the company reported latest revenue for its ITV Studios production arm and total advertising revenue.

ITV has launched a new behaviour change campaign “Would you say it?” to tackle online trolling. The campaign, which launches during an advert break in the England vs Brazil Women’s Football match on ITV1, will be broadcast across ITV’s channels.

ITV had a silent ad-break during Code of Silence last night. Viewers have hailed it as “genius” and heaped praise on the broadcaster. But what exactly happened? ITV has been hailed as “genius” after it used an advert-break to raise awareness of ...

ITV‘s digital business is starting to build. The UK network’s revenue from the segment was up £24M ($30.2M) to £106M in the first quarter of 2022 on a year-on-year comparison, a 49% uptick. Streaming hours were also up 128 million following the move ...