In honor of Rare Beauty’s five-year milestone, its team—including CMO Katie Welch—breaks down the success of its recent community pop-up, and how the brand’s impact extends beyond Selena Gomez’s name.

LOS ANGELES (KABC) -- Southern Californians are more used to seeing heat in early to mid-October as opposed to a cold storm, like the one that drenched and chilled the region Tuesday. So just how ...