Uncover the heartfelt story behind Jim Nantz's iconic greeting, "Hello, friends" and its touching origin during Masters week.

Jim Nantz's "Hello friends" is actually a secret signal. You've heard Jim Nantz say it 1,000 times, but did you know those ...

Every Masters week has its familiar sounds. The gallery hum around Amen Corner. The low thump of drives on the range. The ...

“I’ve been asked about it a lot; ‘Why do you say it?’ And it’s simply for one reason. It was a connection phrase with my ailing father, who had Alzheimer’s and struggled for 13 years before succumbing ...

CBS Sports announcer Jim Nantz revealed that his signature catchphrase was never a branding exercise - it was a private message to his father, who was battling Alzheimer’s disease. For millions of ...

There are few phrases – if any — that are seared into the minds of American sports fans more than “Hello, friends.” But very few familiar with Jim Nantz’s famous catchphrase know its backstory. Nantz ...

It's the phrase you hear whenever CBS's Jim Nantz comes on the air, whether it's for men's NCAA tournament action in March -- although he's calling his last tourney in 2023-- NFL games, the Masters, ...