Say you post a scrappy one-man-band Web site on the pros and cons of pet sweaters. Like any good Webmaster, you add links to pages on outfitting pooches in ponchos so people can track down additional ...

Google bolstered its deep linking offering on Wednesday by enabling from YouTube ads, Hotel ads, Gmail ads and ads in Discovery, which is the main section of the Google app. Previously, it had only ...

Google to sunset Universal Analytics, plus: Google's doorway page penalty, over-optimization, Chrome’s paid link penalty ends and more. Why Google penalized Google Chrome, plus: DuckDuckGo launches ...

Google announced a bunch of Google Ads updates to app based advertising, where you want to push people to your apps. The goal with these updates is to drive people back into your mobile app and ...