Kerry Stokes’ former legal adviser is now among Southern Cross Media’s biggest shareholders after dropping $14 million over ...

LiveRamp has launched Cross-Media Intelligence, a capability that enables marketers to measure and optimize campaigns anywhere. LiveRamp's Cross-Media Intelligence, now available in the LiveRamp Data ...

TikTok has formed a partnership with Nielsen that will allow advertisers and agencies to directly compare ad performance on TikTok across all screens, including digital, CTV, and linear. Nielsen says ...

The latest announcement is out from Southern Cross Media Group Limited ( (AU:SXL)). The Australian Competition and Consumer Commission (ACCC) has decided not to oppose Southern Cross Media Group’s ...

In its announcement of the proposed merger with Southern Cross Media, Seven West described the deal as “consistent with Seven West’s stated strategic position of being in support of media ...

LOS ANGELES, March 11, 2024 (GLOBE NEWSWIRE) -- Brand experience platform DISQO is now connected to Inscape’s automatic content recognition (ACR) TV viewing data, strengthening DISQO’s Brand Lift and ...

Southern Cross Media Group Limited faced a challenging financial year with a decline in revenue and EBITDA, leading to a decision not to pay a final dividend for FY24. Despite these hurdles, the ...

Seven West Media Ltd (ASX: SWM) and Southern Cross Media Group Ltd (ASX: SXL) have announced a $400 million-plus merger, in a deal they say will lead to $25 to $30 million in annual cost savings.

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The Coalition for Innovative Media Measurement (CIMM) and the World Federation of Advertisers (WFA) have announced a strategic review of cross-media measurement in Europe. The study will assess the ...