The life science industry is experiencing a golden age of innovation, but activating consumers with effective commercialization strategies is becoming more challenging. How can we bridge the gap ...
Upcycled, biodegradable, ethically sourced, zero-waste. There are plenty of sustainability buzzwords that float around brand marketing today. With companies being aware of making these more ...
“This Sneeze Was for Science,” a new exhibit in the Rubenstein Library, mines the Consumer Reports collection to entertain and educate viewers on the work of Consumer Reports and the role of ...
Bell Flavors & Fragrances' new Consumer Science Sensory Center provides CPG companies with a space to develop innovative new flavors and products that resonate with consumers. “The mantra of our ...
Right pricing: Is it science or art? That, in a nutshell, is the conundrum considered in the front-page news feature in this week’s SN. The headline on the presentation’s inside pages refers to the ...
When Larissa Adamiec, clinical associate professor in the Purdue University White Lodging-J.W. Marriott, Jr. School of Hospitality and Tourism Management’s Division of Consumer Science, was about 6 or ...
A survey from the company Sinch finds a growing disconnect between consumers and the future of telecoms. The key findings have been shared with Digital Journal. The third-party survey, timed to the ...