AI storytelling reaches the living room as escape.ai launches its Neo Cinema platform on connected TVs, bringing AI generated ...

Capturing intent at the precise moment consumers are ready to take action has always been the goal in search. But there’s value – and real payoff – in influencing that intent before the search even ...

“For the first time, Pinterest will combine its intent-rich audience signals with a Connected TV engine, so marketers can clearly measure how TV lifts the results of their performance ad campaigns.” ...

Not long ago, watching television was a shared ritual: families gathered around the same screen, tuning in to the daily soaps or the Sunday night 8pm movie. Today, the experience has become deeply ...

Extends Pinterest’s AI-powered performance advertising from mobile to TV Pinterest reaches 600 million monthly active users who save Pins to 15 billion boards, generating a predictive intent signal ...

DirecTV Advertising has launched an AI-Powered digital platform the DBS service provider’s unit says is designed to help political advertisers reach connected TV audiences. It is designed to deliver ...

Proximic by Comscore's report reveals increased programmatic investment, CTV growth, and a shift towards privacy-focused strategies among advertisers. Proximic by Comscore has released its third ...

Family members pour food items from metal cans into a pot on the stove. A boy hands off an aerosol can containing a cleaning product to a man while they work on a car. People gathered around a dinner ...