ST. LOUIS - Cross-marketing and multimedia weren’t the buzzwords they are now when, 100 years ago, a suburban St. Louis shoe company took a chance and bought licensing rights to a comic strip ...
Jim Osher is a showman. He owns the former Buster Brown Blue Ribbon Shoe factory on the site of the planned National Geospatial-Intelligence Agency's new western headquarters near downtown St. Louis.
ST. LOUIS Cross-marketing and multimedia weren t the buzzwords they are now when, 100 years ago, a suburban St. Louis shoe company took a chance and bought licensing rights to a comic-strip character.
Buster Brown debuted in Richard Outcault's comic strip in the New York Herald on May 4, 1902, nearly a quarter century after shoemaking Bryan, Brown & Co. got its start. It then changed its name to ...
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