Ford is launching a marketing campaign touting its top spot on JD Power's Initial Quality Survey. Ford said the win is the ...

Officially, this campaign is about promoting a new instant camera, but the meme-friendly messages take a jab at the obsession ...

A tumbler promotion tied to one of South Korea's most painful historical anniversaries cost the company's Korean CEO his job ...

The power of advertising extends far beyond selling products. Great campaigns can shift cultural perspectives, challenge societal norms, and create lasting change that resonates decades after their ...

The past few years have seen brands push the boundaries of marketing innovation across industries. From harnessing the power of AI to creating immersive experiences, this year’s top marketing ...

The 2026 World Cup is generating over $10.5 billion in ad spend, showcasing a dynamic shift in marketing strategies. Here, 10 ...

World Cup advertising campaigns are beginning to rival their Superbowl counterparts, as companies and brands use authenticity to navigate a complex operating environment ...

Did you know we see up to 10,000 marketing messages a day, according to some researchers? That means an ad campaign has to be something really special to stick in our minds and influence our decisions ...

You may start seeing LPL Financial advertisements when watching sporting events, streaming television shows or scrolling through social media. The country’s largest independent broker/dealer announced ...

When Mike Taylor banned the dangerous E. coli O157 pathogen from beef, when Congress enacted reforms with the Food Safety Modernization Act of 2011, or when the FDA reorganized its food safety program ...

One of the greatest tests of a marketing campaign? Its ability to linger in the collective consciousness. This year, several brands have already stood out for their smart strategies to reach customers ...

While marketers are pumping out more campaigns, 87% report experiencing issues with campaign performance in the past 12 months, according to recent Gartner data. A little under half (45%) report ...