From a premium upgrade on the Daytona to one of the Crown’s most daring designs ever, here are all the latest additions to ...

A five-story Rolex-branded jewelry store is planned for 1117 E. Las Olas Blvd. But will Fort Lauderdale commissioners say yes ...

It’s official. Starting May 3, 2023, Rolex will extend its Certified Pre-Owned program to the United States. In a surprise move late last year, the company announced official certification for its pre ...

The project, designed by Miami's Arquitectonica, must be approved by the city.

This yellow gold, diamond, and black sapphire-coated off-catalog release has an asking price of half a million dollars, but ...

Rolex celebrates the lineage of the Oyster case for 2026. They also revealed a new Yacht-Master II and Datejust with a green ...

At this year's Watches & Wonders Geneva 2026 show, brands like Rolex and Cartier demonstrated their 100 years of technical ...

The Royal is coming for the Crown.

Here is what you need to know about Drake’s historical Rolex.

Rolex has always been a symbol of luxury, status, and precision, but in 2026, owning an authentic Rolex is becoming more ...