Kia revealed the exterior design of the upcoming PV5 electric van, the automaker’s first EV to come out under its “Platform Before Vehicle” (PBV) brand. With the PV5, Kia has declared its intention to compete with heavy hitters like the Volkswagen ID Buzz,

This disguised prototype was snapped during ongoing winter testing in Europe. While the front end has been shielded from view, it appears largely identical to the van versions of the PV5. Kia’s engineers have hidden the distinctive LED daytime running lights, but the main headlamps positioned lower down on the fascia are visible.

Kia gave us the PV5 concept, its first answer to a question none of us were asking, frankly, before the 2024 CES in Las Vegas: What if the Korean brand built an awesome-looking, all-electric van that promised numerous variations including passenger,