Gucci's Demna Appointment Gets Mixed Reactions from Gen Z
On March 13, Gucci announced that Demna will be the brand's newest creative director. The 43-year-old designer was formerly ...
Gucci Makes Bold Choice for New Designer
The great Gucci reset is here. On Wednesday, the Italian fashion house named Demna, the mononymic designer who transformed ...
Gucci's pick of Demna as new design chief unsettles Kering investors
Kering lost around $3 billion in stockmarket value on Friday after the group chose in-house talent Demna to reinvigorate its ...
It’s Demna at Gucci! Fashion’s Master Maverick Will Helm Italy’s Largest Luxury House
The 43-year-old Georgian-born designer will oversee his final couture show at Balenciaga on 9 July before decamping to ...
He made Ikea bags chic and sold ‘destroyed’ sneakers. Now, he’s the designer of Gucci
Kering, which also owns Bottega Veneta, Saint Laurent and McQueen, praised Demna’s tenure at Balenciaga, where he has been ...
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Demna's Brave Gucci Gamble: Can Risky Choice Rescue Iconic Brand?
Kering's decision to appoint Balenciaga designer Demna as Gucci's creative director led to a $3 billion stock drop. Analysts ...
Luxury Analysts Are Lukewarm on Demna at Gucci
PARIS– Luxury analysts had been plumping for Gucci to name a high-profile creative director to reverse its declining business, but they seem lukewarm on the choice of Demna, who made Balenciaga a ...