As Xbox's CEO Asha Sharma wins faith from fans with beneficial changes, her former Meta colleague says her drive is "exactly ...

Microsoft released its Q3 FY26 earnings report yesterday, and the news on the Xbox is not entirely sunshine and lollipops.

Following Xbox's official post about these new features, Sharma said that the team was "refocusing our AI efforts" moving ...

Xbox confirmed to roll out new logo in dynamic backgrounds, profile backgrounds and gamer pics sometime today.

Two months into the job as Xbox CEO following Phil Spencer’s retirement, Asha Sharma launched an ambitious if somewhat vague ...

Xbox's recently-refreshed logo will become available today as a dynamic background, and also launch as both a profile ...

Xbox CEO Asha Sharma admits growth has not met expectations, offering a rare candid response as Microsoft reports declines ...

Ben is a News Writer at Pure Xbox, and is a fan of action, racing and straight-up shootin' in any Xbox game he can get his ...

Asha Sharma has spent her first days as Xbox leader redefining the brand's strategy, focusing on Project Helix, Game Pass ...

Xbox is angling for a Renaissance moment, as Microsoft's leading lights look to return the iconic brand to its roots and win ...

Xbox CEO Asha Sharma just crossed sixty days in the job, and has tackled some big issues facing the platform already. But ...

Asha Sharma, an Indian-origin American, was appointed CEO of Xbox in 2026, succeeding Phil Spencer, marking a surprising leadership shift amid industry challenges.