Alaska Airlines and Hawaiian Airlines have debuted the Atmos Rewards Summit card with a six-figure bonus, companion awards, lounge passes and travel perks.

Alaska Airlines has finally launched its first premium credit card, the Atmos Rewards Summit Visa Infinite, co-branded with Bank of America. The card, announced in March, offers rewards through the new Atmos Rewards loyalty program, access to Alaska Lounges and other benefits.

Alaska Airlines is launching a $395-a-year rewards credit card as it joins the industry's race for high-spending customers. It is also launching a combined loyalty program with Hawaiian Airlines, called Atmos, and raising requirements for elite status. Alaska acquired Hawaiian last year and plans to keep the two brands operating separately.